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& Nbsp; & nbsp; & nbsp; at the 1996 Atlanta Olympics, Nike, with its "ambush marketing" moves, beat the Olympic footwear suppliers and partners Reebok, let Reebok eat a "Yaba Kui." Since then, the "ambush marketing" by close watch Olympic opportunities companies have to follow, although with the "hidden weapon" is different, but they all have the heart to deceive the formula by "stealing" get a little Olympic business opportunities. & nbsp; & nbsp; & nbsp; Nike from the periphery to start & nbsp; & nbsp; & nbsp; Reebok stole the limelight & nbsp; & nbsp; & nbsp; footwear suppliers and partners Reebok Atlanta Olympics, but the Olympic Games by people thought Nike is the sponsor. This is because Coca- Retro jordans for sale Cola, Nike purposely beside the Olympic City and the Olympic Park, the Nike Experience Center was established, and in the Experience Center organized a series of interactive activities, to provide people with the opportunity to experience and enjoy exercise free. & nbsp; & nbsp; & nbsp; In addition, Nike has also hired a large number of foreign students in the stadium to spectators distribute Nike made badges, to facilitate loading audience tickets. When these wore Nike logo lanyard viewers move around, to give people the impression that Nike is the sponsor of the Olympic Games. & nbsp; & nbsp; & nbsp; In addition, Nike also spared the usual effort, first, Nike had a lot of signing players, many of wh cheap jordans for sale mens om are active on the stadium's "killer" character, which Nike use "ambush marketing" provides a very good prerequisite; second, Nike sports goods products of this genus, which also created a very good opportunity to "ambush marketing"; and third, the Nike brand's appeal and allow the customer reason to believe that Nike is the partner of the Olympic Games, and the Olympic Games can be naturally integrated. & nbsp; & nbsp; & nbsp; do circuitous Pepsi marketing & nbsp; & nbsp; & nbsp; The Coca-Cola was "ambushed" & nbsp; & nbsp; & nbsp; & nbsp; "ambush tactics" is not Nike's first, early in 1980, the 22nd Olympic Games, Pepsi and Coca-Cola has been a fierce marketing war. & nbsp; & nbsp; & nbsp; Sin cheap foamposites ce Pepsi two months before the opening of the Olympic Games will put up a large area of ??advertising cards in each venue, and sell at various places set point, the work of the athletes and the General Assembly during the Games personnel distribute complimentary drinks vouchers to winning athletes souvenirs, and held a number of athletes and celebrities cocktail reception guests, the result became famous, in that advertising competition, Pepsi Cola profit of more than about three percent. & nbsp; & nbsp; & nbsp; However, Pepsi now "ambush strategy" has become increasingly difficult to use, the 2000 Olympic Games held in Sydney announced a series of harsh restrictions, regulations are not allowed to carr Cheap air jordans for sale y the audience with sponsors hostile brand into the Olympic venues. That is, in the hot weather would like soda viewers can choose only Coca-Cola drinks, otherwise drinks were declined even himself outside the stadiums, topped the list of brand Pepsi blacklist. & nbsp; & nbsp; & nbsp; In this provision, the relevant department will check whether there is a hostile audience of the brand logo on T-shirts, hats and handbags, staff trained to be able to distinguish between brands of clothing worn hostile audience whether another purpose, suspects may be anti-wear T-shirts. & nbsp; & nbsp; & nbsp; ads must attack & nbsp; & nbsp; & nbsp; IOC supervision as "Fangzei" & nbsp; & nbsp; & nbsp; at the Turin Retro jordans for sale Winter Olympics figure skating Hall Reporter work bench, the IOC staff with black tape to "Dell" trademark on a reporter's laptop cover. Meanwhile, his colleague puts a carrying bottles of Pepsi logo audience into the pitch. & nbsp; & nbsp; & nbsp; face "pervasive" advertising behavior, the International Olympic Committee for the Olympic marketing has strict rules: all non-official sponsors must not borrow Olympics commercial propaganda; official sponsors in designated locations and use within the mandate of the Olympic flag. An IOC official said, "We do not want the Olympic Games to become and F1 (Formula One racing) championship --- everywhere as sponsor advertising." & nbsp; & nbsp; & nbsp; to this cheap jordans for sale end, the IOC staff in the Olympic Games, every day shuttle in various venues, any transgressions are able to escape their "discernment." Sometimes, the audience wearing clothes with a clear, if unofficial sponsor logo, or they try to unofficial sponsor of the article with admission, are likely to be rejected. & nbsp; & nbsp; & nbsp; for some "knowingly" who, the IOC will not relent, though the agency admits that sometimes seem too harsh provisions, such as Samsung, although the IOC TOP partner, but can not on their own televisions and notebooks in the Olympic rings logo printed on, because Samsung just wireless communications equipment sponsor, and video audio equipment sponsor is Panasonic, Lenovo com Cheap air jordan 12 taxi for sale online free shipping puter equipment sponsor. & nbsp; & nbsp; & nbsp; "Because the IOC is so strongly opposed to the Olympics over 'commercialization', and to safeguard the interests of sponsors of the Olympic Games in order to have the value of the brand today." International Olympic Committee Xihaiboge Market Development Committee said that without the support of sponsors, there can be no successful holding of the Olympic Games. Therefore, the IOC must make every effort to safeguard the interests of sponsors, so that they feel pulled out millions of dollars to become an Olympic sponsor is "value for money". & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp;in the classic 3Lab5 burst on the shoe, this makes th Cheap air jordan 12 for sale online free shipping e outstanding materials excellent design shoes more attractive. it will be the last day of this year officially on sale in December 31st. there are physical sales in eBay, priced at $$544, equivalent to RMB 3300 yuan. item: 599581-010 release date: December 31stPrice:air jordan for so many years, whether classical or engraved launch of the new, AJ fans can get the majority of sought after boom. Recently, Spike lee design, set Air Jordan 3,4,5,6,20 specialties in one of the Jordan Son of Mars assembly version has launched a new color. The new color of the Jordan Son of Mars body in gray color, partial side tongue and blue-green sneakers chosen as embellishment, classic burst crack and Velcro remains the mo cheap jordans online st eye-catching part of the entire pair of shoes. This latest color of the Jordan Son of Mars will be officially on sale August 11 in the United States, which sells for $ 160 (about 1020 yuan), and interested friends are ready to wait until the release date silver come. Source: nicekicks & nbsp; & nbsp; & nbsp; & nbsp; & nbsp;& Nbsp; & nbsp; & nbsp; & nbsp; sports brand giant Nike (Nike) of the overseas employment system has long been questioned outside. Recently, Nike released the names of more than 700 overseas factories and locations of these overseas factories producing Nike shoes, clothing and other products marketed around the world. Nike became the first initiative to provide the in cheap jordan shoes for men dustry overall brand supply chain enterprise situation. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; over the years, there have been requirements include Nike, Reebok and other major brand names and location of the company announced its subsidiary manufacturing plants, for local independent observers to investigate the actual working environment. However, these large companies have refused to company secrets, they said, such information was announced, it may lead to the design of new products leaked some details. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; Nike announced the initiative to supply chain details, outside reflect the positive. International Textile, Garment and Leather Workers Union, said the Secretary-General NeilKearney Nike significance of this action have reform, "so everyone will know, Nike announced whether to implement a corporate policy." However, some critics say, Nike from the complete fulfillment of corporate social claim there is still a gap between the Responsibility. JeffBallinger support of workers' rights who say the move although Nike has a positive meaning, but more to show the good side in front of the public, as to the practical problems raised by the workers, there is no concrete solutions. & Nbsp; & nbsp; & nbsp; & nbsp; overseas manufacturer Nike released the list include: China's 124, Thailand 73, South Korea's 35, Vietnam 34, in addition, there are other parts of Asia and South America, Australia , Canada, Italy, Mexico, Turkey and other places of the plant. Nike spokesman Lee? Vince (LeeWeinstein) expressed the hope that the company's behavior can drive the industry forward. & Nbsp; & nbsp; & nbsp; & nbsp; In addition, Nike also acknowledges that cooperate with overseas manufacturers did infringe workers' rights and interests of workers forced to delay work. Among them, Nike examined 569 overseas manufacturers in 2003 and 2004. According to the report, found that the factories in South Asia a more serious problem. Half of the local factories require workers to work more than 60 hours per week, of which more than 10 percent of factory workers to refuse to work overtime has made punishment; In addition, the report also pointed out that many in South Asia plant also limit the time workers on a toilet and working Drink water. & Nbsp; & nbsp; & nbsp; & nbsp; In recent years, some large companies have to enhance the transparency of signs to enhance the image and attract customers. They feel a rich sense of social responsibility of the company to attract more consumers. AcAbility consulting firm for the global 100 large company's latest social responsibility rating results show: every year, of which 72 companies publish corporate social responsibility reports. Nike's rival - Reebok already with the tide, announced its two-thirds of sports shoes manufacturer information on its official website.